VoxBox is an imagined music festival in Memphis Tenessee. Alongside traditional music festival events, VoxBox also advertises their own personal branded merchandize as well. When creating this brand I really wanted to focus on spunky vibrant colors and retro audio imagery such as cassettes and boomboxes in order to make the branding unique. I expanded this retro vibe to the typography as well by including 60’s style type and 70’s hip hop colors.
